TY - GEN
T1 - Adjusting the consensus measure to target ordinal scale arguments
AU - Tastle, William J.
AU - Wierman, Mark J.
PY - 2006/12/1
Y1 - 2006/12/1
N2 - Much research data is collected and analyzed as ordinal scale data. The Likert scale is an example of such a data collection tool. Comparing different Likert scale data sets can be difficult, for no specific tool has been identified that is conceptually sound, though researchers typically apply ratio scale mathe-matics to the data. In this paper a modification of the consensus measure is examined and shown to be a valuable tool in the comparison and ranking of ordinal data. By identifying a specific target category, i.e., the "strongly agree" category of a Likert scale, the target consensus measure calculates a value between 0 and 1, the 0 identifying a Likert scale frequency distribution as being the furthest distance possible from the targeted value, and the 1 representing all values being assigned to the targeted category.
AB - Much research data is collected and analyzed as ordinal scale data. The Likert scale is an example of such a data collection tool. Comparing different Likert scale data sets can be difficult, for no specific tool has been identified that is conceptually sound, though researchers typically apply ratio scale mathe-matics to the data. In this paper a modification of the consensus measure is examined and shown to be a valuable tool in the comparison and ranking of ordinal data. By identifying a specific target category, i.e., the "strongly agree" category of a Likert scale, the target consensus measure calculates a value between 0 and 1, the 0 identifying a Likert scale frequency distribution as being the furthest distance possible from the targeted value, and the 1 representing all values being assigned to the targeted category.
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U2 - 10.1109/NAFIPS.2006.365443
DO - 10.1109/NAFIPS.2006.365443
M3 - Conference contribution
AN - SCOPUS:46749125361
SN - 1424403634
SN - 9781424403639
T3 - Annual Conference of the North American Fuzzy Information Processing Society - NAFIPS
SP - 403
EP - 407
BT - Annual Conference of the North American Fuzzy Information Processing Society - NAFIPS
T2 - NAFIPS 2006 - 2006 Annual Meeting of the North American Fuzzy Information Processing Society
Y2 - 3 June 2006 through 6 June 2006
ER -