Designing an international joint venture negotiation game

Phil Kenkel, John R. Wingender, Daniel S. Tilley

Research output: Contribution to journalArticlepeer-review

1 Scopus citations


The success of developing a Joint Venture Simulation Game to model the common management problems encountered in the negotiation and management of an international joint venture is evaluated. The business simulation game was designed to communicate abstract concepts such as partner rapport, transfer price conflicts, and marketing disagreements to executives of state-owned agribusinesses in Indonesia. The study examines the actions of the Indonesian agribusiness executives during the game relative to the learning objectives.

Original languageEnglish (US)
Pages (from-to)316-331
Number of pages16
JournalSimulation and Gaming
Issue number3
StatePublished - 1996
Externally publishedYes

All Science Journal Classification (ASJC) codes

  • Business, Management and Accounting (miscellaneous)
  • Computer Science Applications


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