Abstract
24 Framing the research and avoiding harm: representing the vulnerability of consumers Stacey Menzel Baker and James W. Gentry Researchers who work with qualitative data, like photographers, are instruments of data collection and at the center of….
Original language | English (US) |
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Title of host publication | Handbook of Qualitative Research Methods in Marketing |
Publisher | Edward Elgar Publishing Ltd. |
Pages | 322-332 |
Number of pages | 11 |
ISBN (Electronic) | 9781847204127 |
ISBN (Print) | 9781845421007 |
DOIs | |
State | Published - Jan 1 2006 |
Externally published | Yes |
All Science Journal Classification (ASJC) codes
- Social Sciences(all)
- Economics, Econometrics and Finance(all)
- Business, Management and Accounting(all)