Toward a process theory of consumer vulnerability and resilience: Illuminating its transformative potential

Stacey Menzel Baker, Marlys Mason

Research output: Chapter in Book/Report/Conference proceedingChapter

25 Scopus citations
Original languageEnglish (US)
Title of host publicationTransformative Consumer Research
Subtitle of host publicationFor Personal and Collective Well-Being
PublisherTaylor and Francis
Pages543-564
Number of pages22
ISBN (Print)9780203813256
DOIs
StatePublished - Jan 1 2012
Externally publishedYes

All Science Journal Classification (ASJC) codes

  • Economics, Econometrics and Finance(all)
  • Business, Management and Accounting(all)

Cite this

Baker, S. M., & Mason, M. (2012). Toward a process theory of consumer vulnerability and resilience: Illuminating its transformative potential. In Transformative Consumer Research: For Personal and Collective Well-Being (pp. 543-564). Taylor and Francis. https://doi.org/10.4324/9780203813256